PRC (Plaza Research) was founded in 1982 and now has 14 premier focus group and product testing facilities across the U.S. They are currently seeking NBA fans nationwide ages 18+ to participate in a new study. This will be a multi-phase online study: Phase 1:
— This will be a 45-minute online interview. Phase 2:
— You will watch an NBA game on March 8th. Phase 3:
— This will be a follow-up 45-minute online interview. Various time slots are available between March 5th and 14th, 2025. All invited respondents will receive $200 as a thank you for their time.